BMW V/s Lamborghini in Facebook


In today's world social media is considered as a very effective and powerful tool to promote anything which is happening in the world. If we talk about the big automobile companies like BMW and Lamborghini, these both companies have their Facebook pages which are unique in their own way.

Lamborghini Facebook Page

Lamborghini Facebook page consists of 12,452,955 followers and 12,554,536 people like this page. In the recent posts there is one slogan which is common that is “Capture it if you can” which clearly defines the speed and power of Lamborghini cars. In most of posts, company has tried to show the extraordinary looks and influence of the powerful Lamborghini engine to the people. For most of the times, company has posted their advertisement videos which seems to very attractive. But one of their recent video post which grabbed the audience attention was the video advertisement of their new car “Urus”. This post was successful because it is the world’s first SSUV (Super Sport Utility Vehicle) car with Exquisite design and stunning performance. This post got the maximum likes, comments and shares than the other posts. There were 74k likes, 18k shares, 9.2k comments and 2.4M views on video. This post follows the 50/50 rule as most their posts are very attractive and good in graphical quality posted with images and videos.
Lamborghini Facebook Post






BMW Facebook Page

Where if we talk about the BMW Facebook page then this page has 19,872,059 followers and 20,260,621 likes. Most of the company’s posts are well descripted with all the specifications and the details of their cars which gives a clear picture of the cars of different models to its audience. Their some of the recent posts have been posted with the pictures of their cars and caption in which the company is thanking its audience for liking and sharing their car pictures on the Instagram. These types of posts are very beneficial for the company as people also come to know about the pages on other social media platforms. Also, this technique spreads the awareness about the brand around the 
world.
BMW Facebook Post





Comments

Popular posts from this blog

Influence of Fanpages on BMW and Lamborghini

Toyota v/s Chrysler on Twitter

Audi and tesla YouTube accounts